Coca-Cola Co. : Making every drop count
You've always known them as Coca-Cola, the soft drink.
Now It's time you knew them as Coca-Cola the company.
And the best way to do that is one drop at a time.
Because drops are what we're ultimately made of.
And in everything we do, we give up drops of ourselves.
So they want to give us drops back.
What do you think of Coca-Cola's (the company, not soft drink) new branding and positioning statements?
Should they keep it or drop it?
Now It's time you knew them as Coca-Cola the company.
And the best way to do that is one drop at a time.
Because drops are what we're ultimately made of.
And in everything we do, we give up drops of ourselves.
So they want to give us drops back.
What do you think of Coca-Cola's (the company, not soft drink) new branding and positioning statements?
Should they keep it or drop it?
Labels: Media Branding Design
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