Adaptability & Being In Context
Two of the most over-looked qualities to being fruitful in whatever you do - be that creative, business or personal - is the quality of adaptability and the ability to be in context.
For the designer, this means having an arsenal of applicable styles and adaptive thinking to provide the brief and the client with the best possible solution to the problem at hand. A designer with one style alone (I would be inclined to call such an artist) may not be in the best position when faced with a diverse range of briefs in his/her lifetime. A one-style designer may find himself forcing the same approach and that, most often than not, is out of context to the current task at hand.
This can also be metaphorically applied to the business person planning against ever-changing economic situations and to the enthusiastic socialite trying to increase her circle of friends. If you concur, lets raise our glasses to the famous words of the Late Great Little Dragon: "Be like water my friend. Water fills the cup and becomes the cup." Ching Ching.
For the designer, this means having an arsenal of applicable styles and adaptive thinking to provide the brief and the client with the best possible solution to the problem at hand. A designer with one style alone (I would be inclined to call such an artist) may not be in the best position when faced with a diverse range of briefs in his/her lifetime. A one-style designer may find himself forcing the same approach and that, most often than not, is out of context to the current task at hand.
This can also be metaphorically applied to the business person planning against ever-changing economic situations and to the enthusiastic socialite trying to increase her circle of friends. If you concur, lets raise our glasses to the famous words of the Late Great Little Dragon: "Be like water my friend. Water fills the cup and becomes the cup." Ching Ching.
Labels: Media Branding Design


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